What is your story?

Alfred Tanuwidjaja
4 min readJan 30, 2024
Photo source — www.unsplash.com

Hello everyone, thanks for dropping by.
Today, I want to talk about the importance of sharing your beginnings — how it all started and why you do what you do.
I know it may seem like a boring topic to share especially if your products/services are spread across an over-saturated market.
However, if you look at it from afar and dive deeper into your journey and process of becoming who you are today, everyone is different regardless of the product or services they put out.

Our journey shaped our beliefs and goals.
Our journey determines our uniqueness
Our journey teaches us important life skills.
Therefore, this is how our brand is born.
Everyone is different.

Let me give you an example — There are 2 fruit sellers.
Let’s call the first fruit seller John and the second fruit seller David.
At the end of the day, both John and David have their own business which is selling all kinds of fruits.
Now, let’s rewind and pay attention to both their journey and process in the making.

John grew up on a farm and since young, he was taught how to grow his fruits and vegetables from scratch. Every morning, he would wake…